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HEINEKEN SILVER LAUNCH
Launched a beer on the metaverse.
No one could drink or taste it. Fresh, huh?
Agency: Boomerang Amsterdam (Part of Publicis Groupe)
Eurobest 2022: 1x Grand Prix / 2x Gold / 2x Silver / 2x Shortlist
Cannes Lions 2022: 2x Silver / 2x Bronze / 3x Shortlists
Dutch Creativity 2022: 1x Bronze
Product reveal phase:
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